Live Music Blog

Who knew Thriller would end up being the perfect selling album of all time. There has been no way to prepare for its success because nobody saw what has been coming. Yet, Michael has not been able to duplicate studio magic he and Quincy had; the artistic “roll” he has been on; the total awe and submission of the media; the overwhelming force of his presence or the mesmerizing control he’d over millions of audiences globally. Therefore, even though more dynamic than any other entertainer, he never repeated the success of Thriller.

But he may have. Even without all of the magical ingredients that advocate ed him make musical history, he may have used the momentum created by Thriller to sale another 40 million albums. All he’d to do was have knowledge of who he sold those 40 million records to. Get it? If Epic Records were smart, they would have gotten the address and phone number of every individual who purchased the Thriller album. Do you understand what that may have meant? That means that they would have had the ability to “pre-market” and “pre-sale” Michael’s next few albums to 40 million, already satisfied customers!

Whoa! That means they can have sold 40 million plus albums of the next record. The profits would have been bigger too. Why? Since you’re not invest ing dollars on “mass-marketing“, you’re able to cut your budget in half! You are direct marketing to people who already want your product. furthermore, if Epic were smart, and they weren’t, they can have sold Michael Jackson Merchandise directly to those already addicted audiences.

They really screwed up. But you might learn from this example. You might effortlessly “eat well” off your music by doing what Epic, Michael, and every other label has failed to do. Capture the name and email address of every fan that visits your web site /page. I understand that it sounds too simple. I understand some of you are doing this already. But are you doing it correctly? Every musician on MySpace should have a bare minimum of 1000 audiences that will buy their music. Not MySpace “friends”. I am talking about straight-up audiences, the kind that spend resources. If you’ve been on MySpace for two years, you should have 10,000-20,000 real audiences. Once you reach 100,000 audiences that are willing, at some point, to give you resources you will be session ! Your focus will be to make music for your fan base, selling to the same audiences over & over. It is backwards to start your marketing resolutions over every time you get ready to release a project. Why keep looking for new buyers when you might sell to satisfied customers. As a natural effect, your fan base will grow with little resolution on your part.

Music promotion is not such an simple task to master. In fact it is one of the biggest barrier present for an independent artist. There are literally tons of nice artists out there, but what’s stopping them from success and fame? It’s their promotion. Don’t think for a second just because you’re signed to a big record label, you’ll be next Justin Timberlake. Even big record labels can every now and then struggle to  promote  certain artists and there have been many cases where artists voluntarily choose to go independent so they can solely  promote  their music and be free of any contract.
Stop dreaming about getting “signed” – it is time to put the power in your hands. Independent music distribution is the wave of the future. And here is the nice news, you’re in total control. Don’t think for one second that have to have 100’s of thousands of dollars to drop your CD  if you’re independent? Think again. There are lots of businesses that will get you started for next to nothing. You only pay for what you sell and they do all the leg work for you.
There are web sites that you can visit now that takes your music Web – turns it into a professional CD  – and even takes your orders. They additionally ship, they print, they process orders … – heck, everything but making your song and cooking your breakfast. There are places Web which let’s you upload your song once and gets you listed in the top digital distribution web sites in seconds. The point is Web music promotion and distribution is much easier than you think. And iTunes is far from the only game out there – there are dozens of places to list your music that you have probably never heard of.
Social networking is another a Club you can use to establish amazing determinations. Armed with a little knowledge, you can propel your Web presence within a matter of days and get tons of free publicity and traffic coming through to your web site. Not only has the Internet begun to dominate the promotion of music, it has additionally begun to dominate its distribution as well. iTunes, by 2006, reportedly have more than a million song downloads per DAY. That has been back in 2006. (Hint: It is 2008 now).
Web downloads are projected to surpass CD  sales some time in 2010. This is just brilliant news for independent artist s. For you all aspiring artists out there, jump Web, ride this 100-ton marketing guerrilla and take use of the amazing opportunity Internet presents to everybody.

Who knew Thriller would end up being the perfect selling album of all time. There has been no way to prepare for its success because nobody saw what has been coming. Yet, Michael has not been able to duplicate studio magic he and Quincy had; the artistic “roll” he has been on; the total awe and submission of the media; the overwhelming force of his presence or the mesmerizing control he had over millions of audiences globally. Therefore, even though more influential than any other entertainer, he never repeated the success of Thriller.
But he can have. Even in the absence of all of the magical ingredients that help ed him make musical history, he can have used the momentum created by Thriller to sale another 40 million albums. All he had to do has been have knowledge of who he sold those 40 million records to. Get it? If Epic Records were smart, they would have gotten the address and phone number of every person who purchased the Thriller album. Do you understand what that can have meant? That means that they would have had the ability to “pre-market” and “pre-sale” Michael’s next few albums to 40 million, already satisfied customers!
Whoa! That means they can have sold 40 million plus albums of the next record. The profits would have been bigger too. Why? Since you’re not spend ing dollars on “mass-marketing”, you’re able to cut your budget in half! You’re direct marketing to people who already want your product. additionally, if Epic were smart, and they weren’t, they can have sold Michael Jackson Merchandise directly to those already addicted audiences.
They really screwed up. But you can learn from this example. You can simply “eat well” off your music by doing what Epic, Michael, and every other label has failed to do. Capture the name and email address of every fan that visits your web site /page. I understand that it sounds too simple. I understand some of you’re doing this already. But are you doing it correctly? Every performer on MySpace.com ought to have a bare minimum of 1000 audiences that will buy their music. Not MySpace.com “friends”. I’m talking about straight-up audiences, the kind that spend money. If you have been on MySpace.com for two years, you ought to have 10,000-20,000 real audiences. Once you reach 100,000 audiences that are willing, at some point, to give you money you’ll be  set ! Your focus will be to make music for your fan base, selling to the same audiences over & over. It’s backwards to start your marketing endeavors over every time you get ready to release a project. Why keep looking for new buyers when you can sell to satisfied customers. As a natural effect, your fan base will grow with little endeavor on your part.