Live Music Blog

Even if you’re currently sleeping on your buddy’s couch, you can  promote  your band with little or no money. ( You will need a PC and Internet access)
Free music marketing (as the name suggests) doesn’t fee money, but it will take some time, creative and determination. Ready?
1. Get an Email Account. Free email accounts are available from Gmail, Hotmail or many other web-based email businesses. Simply go to their homepage and sign up for an account, and you’ll be up and going in minutes.
2. Get a MySpace.com Page. You can get the band a MySpace.com web site for free. There you can additionally load up some of your songs, photos, etc. Once you have your web site up email all your friends and audiences to come check it out and add them to your friend list. You can then contact them all at once to announce future performances, song releases, etc.
3. Get Something to Sell. You can’t make any money if you don’t have anything to sell. When you’re playing performances, even free ones can make you money by selling stuff to the audiences. Make sure you have copies of your music on CD  or a flash drive to sell. You can additionally sell merchandise with your band’s name and logo on it. You can do this Web for free by  set ting up a virtual storefront at CaféPress.com. They’ll give you a little store front web site and show how your logo looks on multiple items you select. Once someone buys the stuff, they handle all the billing and shipping and send you a check.
4. Get a Sponsor. No, not an AA sponsor! I mean a business sponsor who will give your band money to  promote  their company. Establish off by looking for “Angel” sponsors. These can be parents, grandparents or friends of the family who have a little extra money to invest in your career. Then look to businesses who would worth from advertising to the audiences you’ll be playing to. Auto dealers, clothing stores, soft drink or beer distributors, are additionally a nice prospects. Show them that their money will be going directly into the creation of the marketing materials, and not the band beer fund! For instance, you put their logo with yours on T-shirts, flyers, posters, banners, etc., in ex change for them paying for the fee of creating those pieces.
5. Alert The Media. Contact local radio and TV station and provide to play any on or off air events or events they are having. You can or can not get paid this time, but having your name on the minds and lips of the local movers and shakers can only help your career. With a little work you can market your music for free and keep all the rewards yourself. people are doing this right now, and so can you. You just need to choose up a few marketing tips, tricks and techniques prefer the pros use.

The traditional record labels dominated music market is coming to an end. If you haven’t noticed the latest MP3 download services on Amazon.com, you’re missing the beginning of the end of traditional music distribution era.
The big players now are teaming with social networking web sites such as MySpace.com to find new ways to sell music. Why? They can’t help it. people don’t want to pay for CDs anymore. Plus, there’s no need to buy CDs when you can download them for free somewhere on the Internet. After a few years of battling, the big labels finally realized the trend is irreversible.
Still, this is not new for the independent/unsigned artist s. Independent artists have long been promoting their recordings via unconventional channels. The entry of the big record labels on the Internet music communities will have an impact on the independent artist s. But unsigned artists still have one obvious advantage over the big labels – giving out music for free.
Why ought to you give away free music on the Internet? One obvious reason is that people don’t want to pay any more. people I mean by teenagers and generation Y and beyond. Those are the audiencess who don’t understand life in the absence of the Internet. You probably can find a free copy of any given song on the Internet if you dig far enough.
The latest proof to this is that big record labels are teaming up with the social networking web sites to  promote  and hand out music. This is the marketing niche where independent artists have had since the beginning of the Internet usage. So how much impact will independent artists feel? Big. The social networking communities have been independent artist s’ marketing channel, the entry of big players will certainly push the small performers to the back burners. For independent artists to achieve any form of success on the Internet, they have to take radical steps that big labels won’t take such as giving away music for free. At this point  we  don’t know how the record label/social networking music alliance will work out, but one thing for certain is that the music won’t be all for free downloading.

While you can hear many negative comments towards the music business over illegal Web music distribution, they do have cause for concern. Since the appearance of Napster and other file sharing communities, the record industry has lost 100’s of millions of dollars in sales. Some of blame may be placed on their conservative approach to promoting artist s, opting for the “American Idol” instead of the avant-garde artists who can excite the next generation prefer the Beatles or Van Halen in decades past. They additionally failed to use the Internet to hand out music before the rampant distribution began. But one thing is obvious, the CD  is on the way out.
Over the last a few years the Compact Disc has experienced negative growth in the market. In fact the Vinyl LP has actually remained selling while the CD  is lowing steam. A couple reasons for this are Web distribution, and the fact that many consumers now use the CD  as a medium to rip music from to their iPod or similar portable music device.
While I lament the fact that nobody sits down and listens to an album anymore, instead using music as a soundtrack to their own lives, there are still ways to hand out your next album. You have to use a little creativity and think outside the box, but you can make it work
USB Flash Drive
Don’t think you would be the first to do this. You would simply be in the company of established artists such as Matchbox Twenty who last year released a full length album on a USB bracelet. The amazing thing about the USB drive is you can include extra features simply such as videos, liner notes, or even alternative file types such as lossless FLAC or multi-channel audio. The price of USB drives has dropped to dollars each, so it is not too much more than CD  replication. Plus, the USB drive may be used for other things (such as storing personal files for work or school) following your fan has moved it to their iPod.
There are a few services provide ing USB drives in bulk loaded with your content and even printed with your name or logo. Call around for the perfect price.
Concept Albums
Web distribution has increasingly made the single popular again. Now that you can chose which songs you want and which songs are junk, many people will download their like red songs and leave the rest alone. I’m going to assume you put all of your endeavor into every song already to not establish filler, but what some artists are trying is the idea album.
Concept albums center around an idea or theme. Thrice recently released the first part of a two-part idea collection. Each box includes two EPs, so the  set will have four discs, one for each element: fire, water, earth, and air. Similarly, Sufjan Stephens has produced a few popular idea albums.  Don’t forget, even performers prefer Led Zeppelin and Pink Floyd did idea albums.
These are fun albums to produce, but they are additionally fun to collect. They’re not something you want for one song.
Creative Packaging
This may be the the majority costly tip, but it is additionally many fun. businesses such as Invisible Creature specialize in creating one-of-a-kind packaging for albums. many people prefer creative packaging, and love to collect it. Think about what Apple did with their iPod packaging, it is an adventure just opportunity up the box. Project 86’s latest album, Rival Factions, used a blue jewel case to hides and revels divergent elements in the liner notes, much prefer what you used to find in cereal boxes.
With the right packaging, audiences will need to own your album, not just download a few songs.
Digital Distribution
We all want to sell complete albums, but  we  can’t afford to ignore digital delivery. Services such as TuneCore can get your album sold through iTunes, Rhapsody, Amazon, eMusic and more while you get 100 % of the sales. This is the future of music sales. Radiohead the majority famously provide d their album for sale on their web site independently. Some people aren’t collectors and don’t really care about a single experience, they just want a few songs. Indulge them.
High-quality Multi-channel Audio
Not everyone has access to high-quality recording equipment, but those that do ought to contemplate releasing their albums on master-quality for those who really love their music. Blu-ray Disc is the newest audio disc format which allows uncompressed audio in up to 7.1 multi-channel surround sound. More and more homes are including surround sound systems and Blu-ray is exploding on the market, thanks to the Playstation 3. Even two-channel audio sounds better in high-quality.
Additional features may be added to Blu-ray releases, such as live footage, documentaries and whatever else you can fit on the 50GB space provide d. artists who have released on Blu-ray include Nine Inch Nails, Dave Matthews, John Legend, and Shakira, amongst many others.
But don’t think you’re stuck to Blu-ray. Record businesses such as Linn Records are providing master quality downloads on their web site. Web music stores prefer MusicGiants are additionally providing lossless audio downloads and multi-channel audio downloads.
Get Started
This is only the beginning. Get creative and try new things. Music and art are going to have coalesce to keep it in the physical realm, so think prefer an performer and a businessman. This is your time to shine.

With the escalating progression of music technology in the last decade, mainland CD  stores are continuing to decline in popularity, as the trendy demand for digital music downloads continues to crush them further into the archives of history. Claiming more than half of the globes music buying audiences, Digital Music Distribution is the predominant method of music marketing the world provides us now.
More and more artists are appearing on the scene with highly polished albums, mostly produced entirely under their own steam. They have become resource ful singular empires, holding sole rights and authenticity as unconstrained producers and marketing agents of their own products. The artists are ready to take the world by storm by hooking themselves up with one of the many distribution businesses currently available.
But as an independent artist, what are you really signing up to in a distribution deal?
many digital distributors provide artists the opportunity to have their music available on many of the popular and esteemed music selling outfits; Apple iTunes being one of the the majority popular playgrounds for current music consumers. But whilst they can promise to get your music on the right path, how is it going to be found amongst the billion other artists competing for sales? Consider that the majority central stream artists have many more dollars poured into their advertising and marketing person a’s than the unsigned artist can ever afford. Major acts are funded by major pockets ensuring the perfect opportunity of sales.
One answer to this is that many unsigned artists feel that by simply having their music made available alongside mainstream artists is a elevate to their credibility, affording them and their music a much higher distinction. It’s certain that a nice deal can grant your music a triumphant victory if you manage to populate vintage music selling web site s. Your only subsequent aim is to actually make sales on them. Otherwise what’s the purpose following all?
Deals, terms and conditions change from business to business, so it is worth looking around and researching which kind of distribution method is right for you. There are many worthy deals, and probably just as many scams, circulating the information highway.
If you’re thinking of accepting a distribution deal, before signing the dotted line it is necessary to ask questions such as:
• Does the deal include any publicity or promotional advantages to the artist?
• Are there any payments I must make, statutory, collective or alternatively?
• What percentage of royalties will I receive, and how are payments handled?
• can I be provide d with an estimation of how profitable your distributive methods are?
• What are my rights in terminating the contract?
• Am I solely responsible for tax declarations on my net income?
Other things you must check before signing are the ‘exclusivity’ terms. These can greatly inhibit your freedom. Does a deal involve licensing your music digitally (via like red Web formats) or does the deal additionally include physical sales? Some are highly exclusive in nature whilst others give you rights to continue with marketing your music via other channels.
Bear in mind that many reputable and authorised distributors, such as CD Baby for one, won’t allow an performer to exploit other distribution channels, as the two events run the risk of putting your music on the exact same web site s. A hassle major stores and distributors can do in the absence of, and an understandable clause too.
You must read the terms of an agreement in full. It’s absolutely essential that you fully understand what’s expected from you as well as what’s being provide ed!
Here is a cautionary example:
A music distribution web site currently provides a deal for both digital and physical music sales, (the terms of agreement are publicly available for download on the web site ).
The web site appears to charge $99.99 as a one off payment. Upon checking their terms of agreement however, it states:
“After one year of promotion,  we  may archive, remove and/or su spend your Works from the Service in the absence of terminating this Agreement.”
What then If the agreement is still in place but your work is no longer made available on their web site?
“You can pay an annual fee, which is to be determined, to insure that your Materials are not archived, but displayed and provide ed for sale following the first year of Service.”
So if you refuse to pay this annual fee, the web site still holds all rights to license and sell your music as expressed in the agreement you already signed!
This is not necessarily wrong but is it what you want? Always check the small print and read any agreement thoroughly. As a general rule be wary of web sites that ask you to pay for distributing your music. On the basis that a web site ’s marketing strategies were fruitful, and they believed that your music is nice enough to reap a profit, why would they be asking you to pay them in advance? Suffice to say that not all web sites that request payment from an performer deliver an unsatisfactory service. Speak to other artists whose music is being distributed and see how the deal is working for them. If something doesn’t sound quite right in any deal, double check with the distributor. If you still receive an insufficient response, you can always seek a legal opinion. But if you’re really in doubt, perhaps you’re better off in the absence of !
If you’re marketing your music through a label they ought to be sufficiently taking care of your interests. A reputable label with ensure that all terms in a distribution  set ting are obvious and fair to all events involved. Being part of an honest label is usually a nice way to relieve yourself from some of the finer pressures attached to direct schemes. They will of course additionally expect a cut of the profits but will usually have a nice degree of interest in maintaining their own artist s’ affairs in an appropriate manner. If the performer is happy the label thrives upon its nice reputation, and its integrity towards its artist s.
Despite the odds, sales margins have better for thousands of unsigned artist s, simply because of the greater variety of marketing mediums available. You can not only market your music yourself, but allow others to do it for you. The more places your music is available the higher your opportunitys are of achieving sales. But as with any enterprise, money and prof it is the primary goal, and and so you ought to continue with caution before handing your personal work over to anyone.
There are many reputable distributors, who promise to do the job and actually deliver what they stated. But, as with everything in life, there are those that you would rather not be involved with. So research as many as possible, and ask as many questions as you see fit. After all, a year is a long time to get stuck in a deal you later realised doesn’t quite work for you! Not only would a bad deal cause you much frustration in its limitations, but can additionally undermine your confidence in participating in future marketing opportunities.

Hearing Neil Again
I heard about the Neil Diamond performance coming to Charlotte on December 12. I became excited and tried to buy tickets. After a few hours on the Internet, I realized this has been going to be a treat reserved for those who can afford to pay the scavenger’s exorbitant prices for the tickets. Not that Neil is not worth it, I just can’t afford it. Thus, my moodiness tonight. I want to hear Neil in person one last time, and can’t.
Loving Neil has been a lifetime joy of mine. He captured my heart in the 60’s with “Cherry, Cherry” and later with “Song Sung Blue” and “Stones”, and many others. I saw him in performance in Charlotte in 1977. After the performance, I drove behind the coliseum, saw a bus, thought it has been his and chased it all over Charlotte at high rates of speed until I lost track and has been forced to go home. I honestly thought I would follow this bus to it is destination upon which Neil would depart and walk into my arms to stay forever. I has been 29 years old then.
I’m 61 now, and still have that fantasy…someday I will take Neil into my arms and convey my absolute appreciation of his skill and sensitivity. His songs guided me through years of self-discovery, new motherhood, loss of love, and finally rediscovering myself. Regardless of my mood, Neil’s music can take me there. I nursed my babies in the wee hours of the morning to the sound of Neil, I loved my husband in the wee hours with the echoes of Neil’s music in my head, I endured my boring jobs with the beat of Neil’s music in my limbs yearning to dance, to express, to feel his words with motion. Neil always had a song that would relate to whatever has been going on with my life. I need to let him know it. I need to go to this performance. It will probably be by last opportunity.
The performance is a big deal to me. It’s probably a big deal to Neil. We’re both getting older, both needing to justify our years, both needing to be appreciated, both needing to feel that we’ll be remember ed. He will be remember ed for his skill, but will I be remember ed as the the dedicated, lifelong fan?

Barry manilow is perfect known American singer and songs writer, he started singing at the age of 13. Singer and piano player Barry Manilow has been one of the biggest pop music hitmakers of the 1970s. He attended the Julliard School of Music and then began working as a pianist (and later music director) for singer Bette Midler. Early in his career he has been a jingle writer and singer, writing the theme for state farm insurance and he worked has a pianist, producer and arranger, his major solo hits include Mandy, Copacabana. He wrote 100’s of songs and won Grammy, Emmy and Tony awards and an Oscar nomination along the way. He signed with bell records and released his debut solo album.
Barry Manilow has long been a guide er of charitable and humanitarian endeavors around the world, in addition to his foundations, the manilow funds for repair th and hope, his altruistic involvement includes the prince’s trust, united way, starlight foundation and many more.
Manilow’s first hit single, “Mandy,” has been #1 on the charts in 1974; it has been the first of a string of two dozen hit singles, including “Weekend In New England,” “Copacabana,” “I Write the songs ” and “Can’t Smile in the absence of You.”
In terms of both record sales and career longevity, Barry Manilow is one of the the majority successful adult contemporary singers ever. That success hasn’t necessarily translated to respect (or even ironic hipster appreciation) in the majority quarters; Manilow’s music has been much maligned by critics and audiences a prefer, particularly the romantic ballads that made his career, which were derided as maudlin schlock even during his heyday. It’s true that Manilow’s taste for swelling choruses and lush arrangements usually bordered on bombastic, but un prefer many of his MOR peers, Manilow has been n’t aiming to make smooth, restrained background music — he conceived of himself as a pop entertainer and all-around showman in the classic mold, and his gigs and stage shows were accordingly theatrical.
Albums of Barry include:
1. Barry Manilow Greatest Hits
2. One Voice
3. Oh Julie
4. Here Comes the Night
5. Swing Street
Hit Singles by Barry Manilow:
1. can It Be Magic
2. I Write The songs
3. Ready To Take A opportunity Again
4. Somewhere In The Night
5. When I Wanted You

Alan Jackson born on October 17, 1958 is an American country music singer and songwriter. He is the one of the perfect -selling country artists of the 1990s and has sold over 40 million albums with 30 number 1 hits. Jackson is originally from Newnan, Georgia. He previously worked in The Nashville Network’s mailroom. Jackson’s wife Denise got him connected to Glen Campbell, who help ed him jumpstart his career.
His first album, 1990’s Here in the Real World, has been a major hit, as has been his second (1991) album, Don’t Rock the Jukebox. His 1992 release, A Lot About Livin’ (And a Little ‘Bout Love) has been a smash success, spawning five major singles with “Chattahoochee” being the the majority enduring and successful. After a few more hit albums, Jackson again rocketed to fame with “Where Were You (When the World Stopped Turning),” a song about the September 11, 2001 attacks, which became a hit single and briefly propelled him into the mainstream spotlight; the song has been even the subject of parody on the popular animated series South Park, in the episode “A Ladder To Heaven”.
Although Jackson has been characterized as a “hat act”, his influences go deep into the roots of country music and his songs have been recorded by some of the greats prefer Charley Pride, who recorded “Here In The Real World”. He has sung with George Jones on the award-winning “I Don’t Need Your Rockin’ Chair” and “A Good Year for the Roses.” His sense of humor comes through in “Gone Country” with the satirical description of the wannabes who cynically jumped on the country music bandwagon in the 1990s: “Everybody’s gone country/Yeah we’ve gone country/The whole world’s gone country.” He has been credited for popularizing a Neotraditional Country sound.
Alan’s band is named the Stray Horns.
Some of Alan Jackson Albums are:
• Drive (2002)
• Let It Be Christmas (2002)
• Greatest Hits Volume II And Some Other Stuff (2003)
• What I Do (2004)
• Precious Memories (2006)
• and many more
He has received many awards prefer :
• Grammy sward for perfect Country Song “Where Were You (When The World Stopped Turning)” 2002
• Entertainer of the Year 1995
• All time winner: Single of the Year 2005
• Album of the Year, Common Threads: The songs of the Eagles 1994
• and many more

If you have been to a performance ever, you know that the memories will be with you for a long time to come; the atmosphere, side shows, beautiful people from all walks of life and cultural backgrounds. Not to mention the kaleidoscope of colors and, of course, the quicken pulse that you experience when you’re at a live performance. It’s al the majority surreal at times. You lose track of time, and indeed, for the majority of us, all inhibitions take leave of us.
Aside from the amazing feeling that one gets at a music performance, one additionally gets to temporarily su spend all worries and concerns that he or she can dealing with. It’s al the majority akin to taking a hall ucinogenic drug to escape them. in the absence of the side effects associated with. The rewards are similar.  we  all know how the shaky state of the economy is, and how it impacts our livelihood. Yes, your hard earned dollars can only go so far these days. Certainly not as far as it used to. I guess going to a performance will be one way of escaping this feeling of doom and gloom.
It’s why many the world renowned artists are having their gigs sold out! Yes. people somehow manage to spare $30 to $50 for a performance in spite of the financial hardships. Such is the magical power of live music. In all actuality, this has a twofold Benefit: It guides our artists (gone are the days of artists making money by having a hit going platinum) since the Internet began to enable people to download music, and  we  get entertainment which is therapeutic.
In case you think I’ve forgotten, many relationships, romantic and non-romantic have come about following a meeting at a performance. That indeed is the magical power of performance s. people get groovy and before you know it they get bold enough to approach strangers. Then one thing leads to another. That is how it goes. For those lucky souls to score, the end of a performance doesn’t bring about the sadness which comes with it. You know the reason is they are in cloud nine. All ecstatic and smitten! Is that not a amazing thing, or what?
Now there are dos and don’ts of performance going. The dos are:
• Make sure you get your performance ticket or tickets well in nice time
• Make sure you get your performance ticket or tickets from a legitimate seller
• Take advantage of the convenience of buying from a reputable Web ticket dealer
• Last but not least dress comfortably and grab some blanket and portable chairs
The don’ts are:
• Don’t wait until the decidedly last day or so to get your performance ticket, or you’ll risk getting scalped L
• Don’t be conned into buying your performance ticket from a shady source
• Ladies ought to avoid wearing high heeled shoes, like ably.

Are you sick of paying through the nose for nice seats to your favorite performance s? can be you just want to make a little extra cash on the side. Knowing some ticket broker’s tricks of trade can help you do both! turning into a ticket broker is fun and inspiring, and the perfect part is, you can do it from the comfort of your own home!
This  lead will teach you how you may be come a ticket broker so you can buy and sell performance tickets and make money doing it. There are three parts to this guide:
1. How to research
2. How to buy tickets
3. How to sell tickets
1. How To Research:
Lots of people want to get into the ticket resale business but have no idea where to start. Before you buy for any event thinking you can make a profit, you need to do your research. Don’t expect to buy just any tickets and make a profit, or you’ll run out of money in no time!
Here are some crucial things you’ll need to look at before you buy:
* band Date/Time of event (weekends are obvious ly better)
* City/State Sale date
* Is there a presale for the event?
* Check completed listings on Ebay for prices and if previous tickets have sold well
* The band’s previous tour performance
* Demographics/economics of the city the performance is being held in
It’s nice idea to stay current with the latest music and entertainment news. Fan Club Message boards are additionally amazing because the diehard audiences post there and they will always be in the know.
2. How To Buy Tickets
After you have researched a performance you want to buy for, you ought to feel confident there will be enough demand that you can turn around and sell your tickets for a profit.
* Find out when tickets go onsale. There can additionally be a presale, in which case you’ll need a password for. It’s a nice idea to search both the presale and onsale because divergent tickets can come up.
* Go to the Ticketmaster event page a few minutes before they actually go onsale so you’re ready to buy. About a minute before they go onsale, hit the refresh button on your browser to ensure you can buy tickets as soon as they are available.
* Select the amount of tickets you want to buy ( usually 2) and search perfect available the first time around. Time is of the essence so you want to search for tickets as fast as you can.
* Don’t buy the first pair of tickets that come up. opportunitys are you may be able to get something better if you keep searching.
* A nice rule of thumb for buying performance tickets is to buy within the first 15 rows on the floor, and the first 10 rows on the nearest side section.
* If you can’t get nice tickets, don’t get discouraged. Keep practicing and work on your quickness.
* Don’t just buy tickets for the sake of buying something. If no nice seats come up, it is better to just walk away. people won’t pay a premium for nosebleed seats unless it is something prefer the Super Bowl or the World Series.
* If the show is sold out or you were not able to get tickets, you can additionally scour Ebay, Craigslist and Stubhub for deals
3. How To Sell Tickets
Ok, you have got tickets to a hot event but how are you going to sell them? Here are the the majority popular web sites you can sell your tickets on:
Ebay: Cheaper fees than Stubhub and is the largest point of resale for tickets so you’ll get lots of exposure.
Stubhub: You will get more for your tickets on Stubhub then you’ll on Ebay if you’re patient and you price them right. Beware of very big fees though.
Craigslist: Good if you’re selling for a local show. Beware of bargain hunters though.
Timing is a decidedly necessary factor when selling your tickets. audiences that were unable to gain tickets will panic and start looking on the secondary market as soon as they get shut out from Ticketmaster. This is why it is crucial to list your tickets as soon as you buy them.
If you’re wondering how much you ought to sell your tickets for, check the going rates on Stubhub and Ebay. They will give you a nice guideline of how much you ought to be asking. If you’re just starting out, a 50 % profit on a pair of tickets is really nice. That is what you ought to be shooting for, but remember to account for fees and shipping expenses. Depending on how nice your seats are, you may be able to make up to 300 % profit!
Hopefully following reading this  lead you’ll be well on your way to turning into a successful ticket broker and making some extra cash on the side! Just do your research and be patient – the determinations will come!

Don’t know how to  promote  a performance? Well that’s probably not unusual because there really is not one method you can use for each performance or event. Concert  promoters make a fortune doing this for a living so certainly you can’t expect my humble little price of the Internet to be able to tell all, but I can provide some pointers and ideas.
I used to  promote  seminars, not really gigs but when I help ed a friends band get some publicity and promotion it seemed to work. I got some new pointers from a book and they seemed to help to.
First – contemplate who your target audiences is. What other gigs / gigs / events would they go to?  we  gave out flyers at other gigs in the area where other performers in the same musical style played. Hence our target audiences has been there and an simple target. One of the performers even announced our performance for us at the end of the  set.
Second – flyers. Okay, I ought to have made this the first point – I has been just testing you!. Try to put them up / hand them out where your target audiences will see them (take a hint from the first tip) and make sure you don’t just litter the place and aren’t posting them anywhere illegal. Make sure they will stand out, so colour is nice, but expensive. You will be able to get many more leaflets / flyers out there if you buy black and white. It may be an idea to go to the local college and see if you can get a graphic design student to design a leaflet for you in ex change for free tickets.
Thirdly – get on the web. MySpace.com has a amazing music section, and it can’t hurt to  promote  your performance here. can be link to a Youtube video of your band playing, or put clips from your last show if you have a video of the event.
Fourthly – the majority local papers have a what’s on  lead or events page. Make sure you have a listing here which is usually free. Is your performance newsworthy in any way? Try contacting the paper to see If the y will do a write up. Are you playing for a charity or worthy event? Are there any unusual circumstances around the gig? On a slow news day the paper can just get your photo in the paper and give a small write up. Try getting a free mention on the radio as well.
Fifth – Alice Copper has been played in London. To  promote  the show he had a big truck drive around with an advertising board on the back. The truck “happened” to break down right in the middle of London, and caused traffic jams that made the news. people in the UK saw a big picture of Alice Cooper right on there TV screen, and soon everybody knew Alice has been playing a performance in the UK. Now, I don’t suggest you do this, but be creative. What about putting stickers promoting your event on coins, pasting flyers to your vehicle and leaving it parked in a busy car park where lots of people will see it. Try putting stickers on any mail you send out – you’d probably be surprised how many pairs of hands that mail goes through!
I think that’s enough for know to wet your appetite. As a  last thought, contemplate your budget. It’s decidedly simple to spend many money promoting a performance if you don’t know how. I’ve learned from some of my mistakes which is why I bought the book – I try to learn from other people ’s mistakes these days.
If you really want to know how to  promote  a performance and get the full range of techniques I suggest taking a look at the book as well.